Hi, I’m Karen Jorritsma
I’m a Registered Graphic Designer (RGD) with extensive experience in strategic design, production design and creating cohesive visual systems. I help organizations transform complex ideas into clear, engaging, and polished communication that works across print, digital, and campaign environments. With a sharp eye for detail and deep expertise in industry-leading software, I craft visual solutions that are both strategic and impactful.
I’ve collaborated with agencies and organizations of all sizes, including The City of Burlington, Generator/BBDO, The Hatchery Marketing Group, BankoMedia, and Bond Brand Loyalty, delivering work that connects audiences to meaningful ideas and supports clear storytelling.
A graduate of Sheridan College’s Graphic Design program, I approach design as problem-solving — combining purpose, audience insight, and creativity to produce visuals that inform, engage, and leave a lasting impact.
CV available upon request.
What Sets Me Apart :
Registered Graphic Designer (RGD) Certification: Completed a certification process with the Association of Registered Graphic Designers, validating my education, training, and experience, and confirming a high standard of competence.
Extensive Experience: Proven track record supporting agencies and organizations with clear, strategic, and engaging design solutions.
High-Quality Design: Collaborate with clients and stakeholders to create compelling visual designs supporting communication and marketing strategies.
Project Management: Manage multiple projects through workflow tools to track assets, revisions, and timelines for streamlined delivery.
Production Expertise: Skilled in executing complex design tasks with efficiency and consistency.
Software Mastery: Proficient in industry-standard design software (see list below).
Collaboration Skills: Work seamlessly with creative teams, understand agency workflows, and contribute to collective success.
Accessibility Standards: Knowledgeable in web and print accessibility standards (AODA, WCAG 2.0 Level AA).
Best Practices: Adherence to graphic design principles and typography best practices.
Software Skills
Adobe Creative Suite: InDesign, Illustrator, Photoshop, XD, Acrobat
Web Content: Corporate Website Content Management Systems (CMS), Figma, WordPress, MailChimp, Canva, Squarespace
Microsoft Office Suite: SharePoint, Teams, Outlook, Word, Excel, PowerPoint
Project Organization: Monday, Notion, Basecamp, Asana, Scoro
Google Workspace: Docs, Sheets, Slides, Gmail, Calendar, Meet, Chat, Drive
